Dessert for me. Dessert for you.
▸ Brief
To speak of sweetness is to speak of the universal language of affection and is an important part of the small pleasures of life. Dulcepamina understands the happiness that a dessert brings to our palate. Adriana and Chabela Ortega (brand representatives) asked for a graphic system that communicated a sweet and intimate universe for their clients.
▸ Solution
The visual identity uses the versatility of the labels, to dialogue with the client. These give rise to a human part in them, writing the name of the dessert, as well as the inputs that each sweet carries.